Client: Universal Pictures
Project: Shrek 2
Year: 2004
Project: Shrek 2
Year: 2004
Limited edition DVD packaging for Shrek 2. Worldwide Release.
The Shrek 2 3D DVD box was designed to fulfil two briefs – an outrageous design that children could interact with by way of squeezable, oozing wax ears, and secondly, to act as a DVD bookend so that the box itself became a useful stand for their DVD collection thus prolonging the life of the brand.
